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The Accor and Hyatt companies

We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy Most organisations provide a portfolio of branded products. The accommodation industry is no exception. The Accor and Hyatt companies follow four core components which embody strategic marketing. They segment the market, select the right Read More

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Will the availability of the Internet as a marketing channel for competitors quickly erode Dell’s competitive advantage

We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy Riding with the technology wave, many firms invested in the internet and related technologies in an attempt to try to gain competitive advantage over rivals by being the first to offer their products or Read More

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Malaysia Dairy Industries Private Limited

We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy Malaysia Dairy Industries Private Limited (MDI) began in 1963 as a joint venture between a Singapore entrepreneur, Mr. Thio Keng Poon and the Australian Dairy Produce Board. Five years later, the company became a Read More

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SWOT analysis In Elken

We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy One factor that leads Elken Company to be success in the firm is because of its strengths. Strengths are those competitive advantages that create the benefits to achieve the needs of its target markets. Read More

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Honda Atlas

We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy Atlas Honda Limited is a joint venture of Honda, Japan. It was incorporated as a public limited company on October 16, 1962 and its shares are listed on Karachi and Lahore Stock Exchanges in Read More

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Butler’s Chocolate Company

We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy Butlers Chocolates was established in 1932 by Mrs Bailey Butler. In 1959 the company was purchased and has been owned by Mr. Seamus Sorensen since that time. The Butlers Irish Chocolates brand was born Read More

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South African Breweries

We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy In 2001 South African Breweries (SAB) finds itself as the fifth largest brewer in the world. SAB has brewing operations in 21 different countries around the world with an annual output of “77 million Read More

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AOL/Time Warner Merger

We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy The merger of AOL and Time Warner was announced in January 2000 against the backdrop of a seeming technology revolution but prior to the bursting of the stock market bubble. Prior to Mid-March 2000, Read More

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Olivia Lum – President and CEO of Hyflux Ltd

We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy Ms Olivia Lum is the founder of Hyflux – a leading water treatment company listed on the mainboard of the Singapore Stock Exchange. Where the names of Sim Wong Hoo of Creative Technology and Read More

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Thorntons Plc

We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy Thorntons PLC is the UK’s largest manufacturer and retailer of specialist chocolates. The company had followed a strategy of in-house manufacture and retailing largely through the company’s own shops and to a lesser extent Read More