We use cookies to give you the best experience possible. By continuing we’ll assume you’re on board with our cookie policy

POM PPT Paper

Words: 392, Paragraphs: 57, Pages: 2

Paper type: Essay , Subject: Branding

H E N L O T I T L E S L I D E I T S A M E M A R I O

MICRO ENVIRONMENT

CUSTOMERS COMPETITION SUPPLIERS

(Successstory.com, 2019)

CUSTOMERS

Demographic

segmentation

Adults and youth

Working people Low income workers

(Successstory.com, 2019)

C O M P E T I T I O N –

2 M A I N

C O M P E T I T O R S

Don't use plagiarized sources. Get Your Custom Essay on POM PPT
Just from $13,9/Page

Get Essay

Comparison of the competition with Seven Eleven

99 SpeedMarket KK Mart Seven Eleven

Outlets Nationwide 450 62 1497

Working Hours 12 24 24

Products and services

offered

Groceries and FreshMart Groceries, fresh foods, ATM

and photocopying services

Groceries, fresh foods, ATM

and photocopying services

Benefits None None Reward points

Discounts None None According to the

season/Business partners

SUPPLIERS

• UST Inc.

• BakeFresh Company

L.L.C

(Consumer Goods Technology, 2007)

STRENGTHS WEAKNESS

COST OPPORTUNITY

S W

O T

STRENGTHS

CONVENIENT LOCATIONS

OVERALL BRAND EQUITY

INDIVIDUALLY BRANDED PRODUCTS

FRANCHISED MODEL

DIVERSITY OF INCOME

(Fripp , 2019)

WEAKNESS

HOVERING

RENTAL

EXPENSES

HIGHER

FACULTY

COSTS

FRANCHISEES

BAD

CUSTOMER

SERVICES

(Fripp , 2019)

O PPO RTUNITIES

MARKET DEVELOPMENT

EXPANDED PRODUCT OFFERING

UNIQUE PRODUCT OFFERINGS

DEVELOP CO -BRANDING

(Fripp , 2019)

THREATS

SUPERMARKETS

WORKING 24/7

RETAIL STORES

MOVING TO

ONLINE DELIVERIES

SECURITY SHOPLIFTING

(Fripp , 2019)

PESTEL

P

E

S

T

E

L

POLITICAL FACTORS AFFECTING 7

ELEVEN

WORLD TRADE

ORGANIZATION’S

REGULATIONS

NEW

GOVERNMENT ,

NEW POLICIES

LOCAL

GOVERNMENT IN

MALAYSIA

REGULATORY

PRACTICES

OTHER

STAKEHOLDERS

(Blue Ocean University, 2019)

ECONOMIC FACTORS

THAT AFFECT 7 ELEVEN

• Financial markets in Malaysia

• Change in consumer spending

• Economic Performance of Malaysia

• Malaysian workforce skill level

• Inflation rate

• Economic Cycles

(Blue Ocean University, 2019)

SOCIAL FACTORS THAT AFFECT 7

ELEVEN

MIGRATION ROLE OF THE

MEDIA OUTLETS

LEVEL OF

EDUCATION

POWER

STRUCTURE

LEISURE

INTERESTS

HEALTH AND

SAFETY ATTITUDE

(Blue Ocean University, 2019)

T E C H N O LO G I C A L

FA C T O R S T H AT

A F F E C T 7 E L E V E N

Empowerment of supply

chain partners

Reducing cost of

production

Intellectual property rights

and patents protection

5G

(Blue Ocean University, 2019)

E N V I R O N M E N TA L FA C T O R S T H AT A F F E C T 7 E L E V E N

WEATHER

CONDITI

ON

CLIMATE

AGREEME

NTS

(Blue Ocean University, 2019)

LEGAL FACTORS THAT AFFECT 7 ELEVEN

Data

protection

laws

Environment

Laws and

guides

Business Laws

Employment

laws

Legal

protection

Time take for

business cases

in court

(Blue Ocean University, 2019)

REFERENCE

• Blue Ocean University. (2019). Solved : 7 Eleven PESTEL / PEST Analysis . [online] Available at:

-7-eleven [Accessed 16 Mar. 2019].

• (Blue Ocean University, 2019)

• Fripp , G. (2019). Example SWOT for 7 -Eleven -THE Marketing Study Guide . [online] THE Marketing

Study Guide. Available at: -swot -7-eleven/ [Accessed

18 Mar. 2019].

• (Fripp , 2019)

• Successstory.com. (2019). 7-Eleven Story – Profile, History, Founder, CEO | Famous Food Stores |

SuccessStory . [online] Available at: -eleven [Accessed 18 Mar.

2019].

• (Successstory.com, 2019)

• Consumer Goods Technology. (2007). 7-Eleven Honors Key Suppliers . [online] Available at:

-eleven -honors -key -suppliers [Accessed 18 Mar. 2019].

• (Consumer Goods Technology, 2007)

About the author

This paper example is written by Benjamin, a student from St. Ambrose University with a major in Management. All the content of this paper consists of his personal thoughts on POM PPT and his way of presenting arguments and should be used only as a possible source of ideas and arguments.

Read more samples by Benjamin:

How to cite this page

Choose cite format:

POM PPT. (2019, Dec 13). Retrieved from https://paperap.com/pom-ppt-best-essay/

Is Your Deadline Too Short?
Let Professionals Help You

Get Help

Our customer support team is available Monday-Friday 9am-5pm EST. If you contact us after hours, we'll get back to you in 24 hours or less.

By clicking "Send Message", you agree to our terms of service and privacy policy. We'll occasionally send you account related and promo emails.
No results found for “ image
Try Our service

Hi, I am Colleen from Paperap.

Hi there, would you like to get such a paper? How about receiving a customized one? Click to learn more https://goo.gl/CYf83b