Essays on Microeconomics

Marketing Mix Analysis
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Product Product Type A nappy/diaper is a type of underwear that allows the baby to defecate or urinate without the use of a toilet. The global baby nappy market covers different tangible types, each at different price points with different features, such as cloth nappies, disposable nappies, training nappies, swim pants, and biodegradable nappies. Baby nappies are manufactured according to different fits and sizes to prevent leakage. The disposable nappy, in particular, should be marketed and considered as a consumer,…...
BrandBusinessMarketingMarketing ManagementMicroeconomicsRecycling
Marketing Project: H&M
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Background information MOSCHINO H&M released their collection on November 8 2018, one of H&M’s most recent and popular collaborations. Customers were seen 11 hours queueing before the doors opened at one of the UK stores. This is because MOSCHINO and H&M are both brands love by most teenagers and young adults. Target Market Segment The target market segment used here is psychographic segmentation. Psychographic segmentation is dividing your market based upon consumer personality traits, values, attitudes, interests, and lifestyles. Segmentation will…...
AdvertisingCommunicationMarket SegmentationMarketingMicroeconomics
Uniqlo is the Japanese retail brand designing producing
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Uniqlo is the Japanese retail brand designing, producing and distributing casual clothes established from 1949. The designs and quality have been truly appreciated by various of consumers around the world, Uniqlo has recently collaborated with many other brands to release unique clothing concepts especially with Kaws which created high sales revenue for both brands. Kaws is named after an American artist Brian Donnelly who used a cast of motifs and figurative characters to painted in 2D and 3D dolls.Based on…...
CommunicationEconomyMarketingMicroeconomics
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Paid parking spaces are rivalrous excludable in nature hence
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Paid parking spaces are rivalrous & excludable in nature hence private good. Good/services given away for a low fee or free has a social cost. If we do a cost-benefit analysis, there is a high cost attached to free parking. As Donald Shoup in why free parking comes at a price [1] “The subsidies are largely invisible to drivers who park their cars — and thus free or cheap parking spaces feel like natural outcomes of the market, or perhaps…...
EconomyIndustryMicroeconomicsReal EstateTaxTraffic Congestion
Fuel Industry in South Africa
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Petrol and diesel are the major liquid fuels that are used in South Africa. The Government regulates wholesale margins and controls the retail price of petrol. The domestic price is influenced by supply and demand for petroleum products in international markets, combined with the rand/dollar exchange rate which plays an important role in our fuel prices. The major role players in the South African liquid fuels market are government and their associated institutions, as well as SAPIA members. Through institutions like the CEF and…...
CommunicationEconomyLuxury GoodsMarketingMicroeconomics
International Marketing Report for Sephora
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Introduction Sephora, acquired by Louis Vuitton Mo?t Hennessy, is a worldwide leading retailer of beauty, fragrance, and cosmetic products. First founded in 1970 by Dominique Mandonnaud, Sephora began as a fragrance store in France. By 1997, Sephora was bought over by LVMH, offering a wide array of cosmetic products and expanded into the United States and rest of Europe. Today, Sephora operates in 33 countries globally, with an estimated 1700 stores across Europe, America, Australia, and Asia (Sephora report). Dawson…...
ChinaEconomyIncome InequalityLuxury GoodsMarketingMicroeconomics
Sean Anthonisz
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The sample essay on Sean Anthonisz deals with a framework of research-based facts, approaches and arguments concerning this theme. To see the essay's introduction, body paragraphs and conclusion, read on.24/02/2013 1 25721 INVESTMENT MANAGEMENT Lecturers: Sean Anthonisz Nadima El-Hassan Jianxin Wang Brandon Zhu Subject Coordinator: Jianxin Wang Objectives 2 ? ? ? ? Why do you take this subject? What do you expect to learn? How much did you pay for this subject? Is this a good investment? Investment Decisions…...
FinanceFinancial MarketsInvestmentMicroeconomicsStock
Sample Essay on Maximazing
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Assignment: Maximizing Profits in Market Structures Paper XECO/212 University of Phoenix The structure of a market is defined by the number of firms in the market, the existence or otherwise of barriers to entry of new firms, and the interdependence among firms in determining pricing and output to maximize profits. This paper covers the following: the advantages and limitation of supply and demand, the characteristics of each market structure, the barriers to entry and how organizations in each market structure…...
EconomyMarketingMicroeconomicsOligopoly
Nhs Inefficient Essay
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In 2002, public expenditure on health represented 7.7% of GDP. At the same time, over one million people were waiting for treatment on the NHS.1 Through a regression analysis with a sample size of over ten thousand, T.Besley et al found that ” if the long term waiting list were to rise by one per thousand, then there would be a 2% increase in the probability that an individual….would buy private insurance.” It has therefore been shown through regression studies…...
EconomyHospitalMicroeconomicsPatient
Essay Sample on Cardinalist and Ordinalist
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SConcept of Utility * For effective decision-making, businessmen have to analyze and understand consumer behavior. Every rational human being endeavors to maximize his total utility by selecting the best from the given set of alternatives. * Utility refers to the satisfaction or pleasure that a consumer obtains by consuming the product or service; or want-satisfying ability of a good or service. * The concept of utility has been developed to explain the basic principles of consumer choice and behavior. Choice…...
ChoiceEconomyMarketingMicroeconomics
Market Structure Essay
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The sample essay on Market Structure Essay deals with a framework of research-based facts, approaches and arguments concerning this theme. To see the essay's introduction, body paragraphs and conclusion, read on.There are different classifications of markets and the structure of a business determines which classification it will fall into. Markets are divided according to the composition of the business and what it provides to the specific market. Business composition is determined by the structure of market characteristics, and this helps…...
EconomyFree PapersMarketingMicroeconomicsMonopolyOligopoly
Best Brand Management Essay Writing
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This essay sample essay on Best Brand Management Essay Writing offers an extensive list of facts and arguments related to it. The essay's introduction, body paragraphs and the conclusion are provided below.This report aims to evaluate the brand image, positioning and brand value of a popular denim brand – Pepe Jeans. Pepe is a renowned brand in the apparel industry and is amongst the top international jeans and casual wear brand. This report will also discuss the philosophy and essence…...
CommunicationEconomyJeansManagementMarketingMicroeconomics
Crocs Organizational Structure
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This essay sample essay on Crocs Organizational Structure offers an extensive list of facts and arguments related to it. The essay's introduction, body paragraphs and the conclusion are provided below.Running Head: Crocs Crocs Jess R. Vasquez Colorado State University – Global Campus ORG 500 Foundations of Effective Management Jama Bradley, Ph. D. 21 November 2009 Abstract Crocs Inc. , was founded in 2002 and immediately realized success. The company had a great idea and moved quickly to capitalize upon it.…...
EcommerceEconomyIndustryManagementMarketingMicroeconomics
Myntra.com Logo
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This sample paper on Myntra.com Logo offers a framework of relevant facts based on the recent research in the field. Read the introductory part, body and conclusion of the paper below.Myntra was established by Mukesh Bansal and Sankar Bora in February 2007. The other cardinal members are Ashutosh Lawania. and Vineet Saxena. All of them are IIT/IIM alumnas. and have worked for several start-ups. Myntra is headquartered in Bangalore and has been funded by Venture Capital financess like IndoUS. IDG…...
EconomyMarketingMicroeconomics
Utilitarianism And Capitalism
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The essay sample on Utilitarianism And Capitalism dwells on its problems, providing shortened but comprehensive overview of basic facts and arguments related to it. To read the essay, scroll down.The use of government intervention is a widely disputed phenomenon. Government intervention In an otherwise free market refers to a somewhat mixed economy. In this economy, government Intervention takes place even though the majority of the market is capitalist. This paper aims to explore the utilitarian argument of capitalism and discuss…...
CapitalismEconomyEducationMicroeconomicsPoverty And Education
What Is Product Line Stretching?
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In addressing the above question it is first important to establish what a brand is and the implications this gives to both existing products and products that may be laundered using existing titles. This essay will examine articles written concerning the stretching of brands and identify which brands have been successful and unsuccessful in this pursuit and why. It will also examine the financial motives for companies to penetrate existing markets using already established new products or services has lead…...
BrandEconomyMarketingMicroeconomics
Airline Industry Analysis
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This sample paper on Airline Industry Analysis offers a framework of relevant facts based on the recent research in the field. Read the introductory part, body and conclusion of the paper below.The airline industry is known to be the fastest mode of transportation throughout the United States. Consumers are constantly trying to find cheaper fares, while airliners are constantly analyzing consumer’s trends to decide how to charge fares. Airliners ultimate goal is to increase revenue. Sometimes the increase can lead…...
AirlineAviationEconomyFast Food IndustryIndustryMicroeconomics
Just In Time Distribution
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The essay sample on Just In Time Distribution dwells on its problems, providing shortened but comprehensive overview of basic facts and arguments related to it. To read the essay, scroll down.Executive Summary My decision for this case is to implement the Just-In-Time Distribution (JITD) system that was proposed by his predecessor Brando Vitali. This system is entirely different from the existing set up and is being opposed by both the distributors and Barilla’s Sales and Marketing Department. Barilla Spa, an…...
EconomyMarketingMicroeconomicsPhilosophySupply Chain ManagementTime
Unlike A Production-oriented Firm, A Market-oriented Firm:
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This essay sample on Unlike A Production-oriented Firm, A Market-oriented Firm: provides all necessary basic info on this matter, including the most common "for and against" arguments. Below are the introduction, body and conclusion parts of this essay.Describe and examine the major components of market orientation in relation to the marketing mix, target marketing, relationship marketing and the marketing plan. In doing so, explain and evaluate how the passive concept of the marketing mix adopts a market orientation focus.The marketing…...
CommunicationConsumer PreferenceEconomicsEconomyMarketingMicroeconomics
Maximize Customer Satisfaction Dwells On Its Problems
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The ultimate goal of a customer-oriented organization is to maximize its customer satisfaction. This topic is about the relation between the profit of a customer-oriented organization and its customer satisfaction. “The customer is KING. ” It heralds the emergence of new business paradigms that will keep pace with a world rapid changing under the impact of development. The following word will show what are the changes of marketing, what is the customer satisfaction, why the customer satisfaction is important, what…...
CommunicationCustomerEconomyMarketingMicroeconomics
Technological Externality
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The following academic paper highlights the up-to-date issues and questions of Technological Externality. This sample provides just some ideas on how this topic can be analyzed and discussed. 2.13 Technological externalities Technological externalities or spillovers can be said to exist where the market supplies too little of the technological investment in question. In such cases, neoclassical theory suggests there is a role for the government in supporting technological change. For example, technological externalities in physical capital could arise where diffusion…...
Economic GrowthEconomyMacroeconomicsMicroeconomics
Marketing Mix
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The following academic paper highlights the up-to-date issues and questions of Marketing Mix Essay. This sample provides just some ideas on how this topic can be analyzed and discussed. In this report I will discuss the marketing mix for Tesco Poland and also the current and potential treats in the marketing/competition environment and suggested some recommendations. Tesco started its activity in Poland in November 1995 with a strategic investment in the Savia supermarket chain. The first store with Tesco’s logo…...
EconomyEmploymentInternet MarketingMarketingMicroeconomicsPsychology
Marketing Orientation Examples
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The essay sample on Marketing Orientation Examples dwells on its problems, providing shortened but comprehensive overview of basic facts and arguments related to it. To read the essay, scroll down.This assignment is to show what is meant by ‘marketing orientation’. I will also give examples of marketing oriented companies. According to Wikipedia.org marketing oriented firm (marketing orientation) is one that allows the needs and wants of customers and possible customers to push all the firm’s long-term crucial decisions. The firm’s…...
CommunicationEconomyMarketingMicroeconomics
Nike Marketing Mix
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The sample essay on Nike Marketing Mix deals with a framework of research-based facts, approaches and arguments concerning this theme. To see the essay's introduction, body paragraphs and conclusion, read on.Topic: Marketing-(Nike, Inc. ) Introduction Nike was the Goddess of victory in Greek mythology. In 1978 an athlete runner Philip Knight and his coach, Bill Bowerman renamed their small sportswear company as Nike. Since then, the business has increased dramatically. At present Nike, Inc. has already become a major public…...
AdvertisingBusinessCommunicationCorporationEconomyMarketing
Marketing: Original Hmv Music Store Analysis
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Pages • 9
This sample essay on Hmv Marketing provides important aspects of the issue and arguments for and against as well as the needed facts. Read on this essay's introduction, body paragraphs, and conclusion. For this report we will be analyzing the original HMV music store on 363 Oxford Street, London, and how integrating or enhancing their e-marketing strategies could benefit their store. As previously mentioned, this was the first HMV music store to open, and was set up in 1921. At…...
CommunicationEconomyMarketingMicroeconomics
Price Elasticity Of Demand Tutor2u
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The sample paper on Price Elasticity Of Demand Tutor2u familiarizes the reader with the topic-related facts, theories and approaches. Scroll down to read the entire paper.The purpose of this essay is to define elasticity of demand, cross-price elasticity, income elasticity, and explain the elastic coefficients for each. I will explain the contrast of and significance of difference between the three. I will also explain whether demand would tend to be more or less elastic for availability of substitutes, share of…...
A Good Man Is Hard To FindBook SummaryConsumer BehaviourEconomicsEconomyMarketing
Coca Cola Research Paper
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This sample essay on Coca Cola Research Paper reveals arguments and important aspects of this topic. Read this essay's introduction, body paragraphs and the conclusion below.Introduction The below essay is about Coca-Cola company which is a beverage manufacturer established in the year 1892. The company’s primary product is Coca cola which was invented in the year 1886 and was first bottled in 1894. The focus of this essay will be on developing a marketing strategy for Classic Coca-Cola or Coke…...
Coca-ColaCurrencyEconomyForeign Exchange MarketMicroeconomics
This Paper Will Examine
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The following introductory information provides an understanding of the role pricing plays in business, the different types of pricing policies and why they are implemented. Following the introduction, each company’s pricing policies will be examined individually. Pricing plays a critical role in any marketing strategy and affects the profits and revenue that a company will eventually earn. According to The Entrepreneur’s Guidebook (2001), to establish an effective pricing policy, a company needs to:  Define pricing objectives  Establish a simple yet…...
CommunicationEconomyMarketingMicroeconomics
Essay Sample on Big Cheese Mouse Traps
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  Trap-Ease America: The Big Cheese Of Mousetraps Presented To: Dr. Ziad Haddad Presented By: Shady Habboub Fall Semester 2009-2010 1- The Mission Statement of Trap-Ease America: “We want to free your homes from mice. Fathers: you can protect your families easily and safely. Trap-Ease America is your state of the art solution” 2- The opportunities that arise in the environment, if successfully captured by firms or entrepreneurs could become a success story. But what if these “opportunities” were fake,…...
CommunicationEconomyMarket SegmentationMarketingMicroeconomics
Tweeter Stores
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Pages • 8
This sample essay on Tweeter Stores provides important aspects of the issue and arguments for and against as well as the needed facts. Read on this essay's introduction, body paragraphs, and conclusion.Should Tweeter continue with its Automatic Price Protection (APP) policy along with Every-day Fair Pricing (EDFP)? Tweeter should continue with its current Marketing strategy based on APP policy and Every-day Fair pricing. Their target customer is the Quality/Service oriented and they should focus on retaining their loyalty. The shift…...
CommunicationEconomyMarket SegmentationMarketingMicroeconomics
Burberry Consumer Profile Report
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Pages • 8
The folllowing sample essay on Consumer Profile discusses it in detail, offering basic facts and pros and cons associated with it. To read the essay's introduction, body and conclusion, scroll down. We look at these characteristics as they are the elements of a potential customers life that can influence customers behavior before, during and after making a purchase. The target market for Barberry’s women’s wear is typically a young professional female, aged between 25 and 30 with a high level…...
AdvertisingCommunicationLuxury GoodsMarketingMicroeconomics
Functional Areas Of Management
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This essay sample on Functional Areas Of Management provides all necessary basic info on this matter, including the most common "for and against" arguments. Below are the introduction, body and conclusion parts of this essay.Discuss, giving suitable examples, why it is increasingly becoming important in today’s highly complex and competitive business environment to practise such an orientation.Marketing is a management process responsible for identifying, anticipating and satisfying any customer’s requirements profitably. Marketing consists of two inter-related areas. These are that…...
CommunicationEconomyManagementMarketingMicroeconomics
Demand And Supply Analysis
Words • 1481
Pages • 6
The essay sample on Demand And Supply Analysis dwells on its problems, providing shortened but comprehensive overview of basic facts and arguments related to it. To read the essay, scroll down.INTRODUCTION: India is going through a telecom revolution, especially in the wireless telephony segment. The adoption of mobile telephony remains unparalled in scope, as users from diverse segments increasingly choose to exercise the option of personal mobility. On an average the user base has been adding 4-5 million subscribers per…...
EconomyMicroeconomicsMobile PhoneTaxTaxation In India
Starbucks External Environment
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Pages • 8
This sample essay on Starbucks External Environment reveals arguments and important aspects of this topic. Read this essay's introduction, body paragraphs and the conclusion below.An example of this is that in the market that Cataracts operates in, there are many substitutes which can entice consumers into other businesses. As mentioned before, with the introduction of coffee machines and instant coffee, consumers can quickly make coffee rather than go out of their way to find a Cataracts. Furthermore, using the UK…...
BusinessCommunicationCorporationEconomyMarketingMicroeconomics
(Exhibit: Costs Of Producing Bagels) The Total Cost Of Producing Six Bagels Is:
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Pages • 7
This essay sample essay on (Exhibit: Costs Of Producing Bagels) The Total Cost Of Producing Six Bagels Is: offers an extensive list of facts and arguments related to it. The essay's introduction, body paragraphs and the conclusion are provided below.|1. |The total product curve: | |B) |will become flatter as output increases, if there are diminishing returns to the variable input. | Use the following to answer questions 2-3: [pic] |2. |(Table: Total Product and Marginal Product) The marginal product…...
EconomyMarketingMicroeconomicsSupply Chain Management
Sales Territories in Sales Management
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This essay sample on Sales Territories provides all necessary basic info on this matter, including the most common "for and against" arguments. Below are the introduction, body and conclusion parts of this essay. What is a Sales Territory A sales territory is defined as a definite section of customers for which a seller has a direct accountability. The core objective of this sales territory is achieving a systematic exposure of the market; it also enables the establishment of the accountability…...
EconomyManagementMarket SegmentationMarketingMicroeconomicsSales Management
Markeing
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The following academic paper highlights the up-to-date issues and questions of Markeing. This sample provides just some ideas on how this topic can be analyzed and discussed. Marketing Management Knowledge and Skills Tenth Edition J. Paul Peter University of Wisconsin-Madison James H. Donnelly, Jr. / University of Kentucky Me Graw Hill McGraw-Hill Irwin Contents SECTION 1 ESSENTIALS OF MARKETING MANAGEMENT 1 Processing of Research Data 3 7 Preparation of the Research Report 38 Limitations of the Research Process 38 Marketing…...
AdvertisingCommunicationComposersEconomyLouis ArmstrongMarket Segmentation
What Is Surplus Unit in Economics
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Pages • 7
This sample essay on What Is Surplus Unit reveals arguments and important aspects of this topic. Read this essay's introduction, body paragraphs and the conclusion below. The 2 branches of Economics, and studies individual behavior of all households and firms. Finance The study of how the coordinates and channels the flow of funds from enders to borrowers and vice versa and how new funds are created by financial intermediaries during the borrowing process. Broadly speaking, it studies the Money of…...
EconomyFinanceFinancial MarketsFree PapersLawMicroeconomics
Virgin Megastore City Stars
Words • 2142
Pages • 9
This essay sample on Virgin Megastore City Stars provides all necessary basic info on this matter, including the most common "for and against" arguments. Below are the introduction, body and conclusion parts of this essay.Introduction:- Virgin is a huge mega store which has a lot of branches around all over the world. Virgin Megastore is a global leader in retail entertainment with over 14 stores throughout the Middle East. Since its establishment in the UAE in 2001, Virgin Megastore set…...
AstronomyCommunicationEconomyMarketingMicroeconomicsStars
Airline Supply And Demand Curve
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Pages • 5
This sample essay on Airline Supply And Demand Curve reveals arguments and important aspects of this topic. Read this essay's introduction, body paragraphs and the conclusion below.Airline industry provides us air transit that improves our lives by shortening the clip it takes us to make a finish and besides present goods. Airline industry undergoes oligopoly market, where merely a few Sellerss that provide similar merchandises or services but differentiated in the stigmatization and the publicity method. Basically, there are four…...
AirlineEconomyMicroeconomicsSupply And Demand
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FAQ about Microeconomics

What Is Product Line Stretching?
...This too is now the case with established own-brand labels, such as Sainsbury’s which offer marginally cheaper prices of products now perceived to be of equal quality to that of established brands. However inappropriate stretches, or those which do...
What Is Surplus Unit in Economics
...In the direct credit markets, Us buy whatever type of claims Dos sell. Summary This lecture introduces the students to the concept of the financial system, financial markets and the economic roles which it plays. The markets serve as a conduit for th...
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